Discover the stories fashion can tell about a place’s culture and history.
Every country retains its national identity through its unique clothing that has been passed on from generation to generation. This clothing represents the history, cultural traditions, design sensibilities, craft traditions, as well as an adaptation to local weather. It can also represent social, marital, or religious status. It’s often rooted in rich traditions and gives people a sense of continuity.
In many countries, national costumes are now only worn during festivals, ceremonies, and special occasions, but in others, like Bhutan, traditional clothing is worn in everyday life even today. Here are 13 traditional outfits and signature items of clothing from countries and cultures around the world.